AUTO TRIM GROUP - Vehicle Customization experts

SERVING WEST MICHIGAN SINCE 1976

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Your Trusted Vehicle Customization Experts in West Michigan

Since 1976, Auto Trim Group has been the premier destination for vehicle customization in Kalamazoo and the greater West Michigan area. As a locally owned and operated business, we take pride in transforming cars, trucks, Jeeps, and motorcycles with unparalleled craftsmanship and attention to detail.


Our experienced team uses premium products and cutting-edge techniques to deliver results that exceed expectations, from window tinting to commercial upfitting. Deeply rooted in our community, we’re honored to serve West Michigan with exceptional service and a commitment to making every vehicle a masterpiece.

Our mOST POPULAR SERVICES

For nearly five decades, we've been West Michigan's trusted leader in vehicle customization. From our Kalamazoo headquarters, we've proudly served the region, transforming cars, trucks, and commercial fleets with unparalleled quality and fair pricing.


Whether you're looking to make a statement with eye-catching vehicle graphics and wraps, protect your investment with premium window tinting and paint protection film, or enhance your driving experience with custom audio systems and interior upgrades, our skilled technicians are here to bring your vision to life. We also specialize in professional commercial upfitting, equipping  work vehicles for maximum efficiency, alongside a wide array of custom lighting solutions and accessories.


No matter your customization needs, Auto Trim Group is your dedicated partner in Kalamazoo, committed to delivering exceptional results that reflect your style and meet your functional requirements.

Car Window Tinting

Enhance your comfort and protect your vehicle's interior with our expert car window tinting, designed to reduce glare, block harmful UV rays, and increase privacy.

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Motorcycle Audio

Experience immersive open-road sound with premium motorcycle audio from Rockford Fosgate and Sinister Sounds, for crystal-clear listening at any speed.

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Truck Caps & Tonneau Covers

Enhance your truck's utility and style with our range of premium truck caps and tonneau covers, designed to provide superior protection for your cargo and a sleek, finished look.

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Tow Hitches

Outfit your vehicle for any hauling task with our expert tow hitch sales and installation, ensuring a perfect fit and secure connection for safe towing.

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Car Audio

Tired of your factory sound? From crystal-clear speakers to full touchscreen systems with Apple CarPlay, transform your daily commute with a professional audio upgrade. Let our experts design the perfect system for your car.

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Leather & Vinyl Restoration

Don't let cracked leather, faded vinyl, or unsightly tears diminish your car's value and appeal. Our restoration experts can repair and redye damaged surfaces, making your interior look new again for a fraction of the cost of replacement.

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Remote Starters and Alarms

Experience ultimate convenience and comfort with our remote starter installations, allowing you to warm up or cool down your vehicle before you even step inside.

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Lighting

Illuminate your journey and personalize your ride with our cutting-edge automotive lighting solutions, enhancing both visibility for safety and style that turns heads.

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Custom Vinyl Graphics

Transform your vehicle into a statement with our custom graphics, offering a dynamic way to express your style or brand your business with eye-catching designs.

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Paint Protection Film (PPF)

Preserve your vehicle's pristine finish with our high-quality paint protection film, an invisible shield against rock chips, scratches, and environmental contaminants.

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Expert Commercial & Fleet Customizations

Beyond our renowned personal vehicle artistry, Auto Trim Group is increasingly your dedicated partner for comprehensive commercial vehicle customizations. We expertly equip local businesses with impactful solutions, from enhanced branding and significant operational efficiency improvements to vital fleet tracking and safety integrations, all conveniently available under one roof.

GPS Tracking

Maximize your fleet's efficiency and security with our commercial GPS tracking installations, offering real-time insights for optimal asset management and peace of mind.

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Branding Graphic Wraps

Transform your commercial vehicles into powerful mobile advertisements with our expert branding graphic wraps, boosting local visibility and reinforcing your professional image.

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Ladder Racks and Shelving

Optimize your work vehicles for peak productivity with our robust ladder rack and shelving installations, ensuring secure, organized, and accessible tool storage.

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Safety and Auxiliary Lighting

Enhance job site safety and operational uptime with our commercial safety and auxiliary lighting solutions, providing superior visibility for your fleet and personnel.

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How How We Work: Your Vehicle, Our Expertise, A Seamless Process

At Auto Trim Group, we make customizing your vehicle straightforward, transparent, and stress-free. Whether you’re looking to upgrade your interior, add protective trim, or create a one-of-a-kind look, our proven process ensures top-quality results tailored to your vision. Here’s how we bring your project to life:

  • Request Your Free Quote

    Start by calling us or submitting photos and details through our easy online form. The more information you provide about your vehicle and desired upgrades, the better we can tailor our recommendations. This step allows our team to understand your needs and research the perfect solutions for your make and model.

  • Receive a Custom Plan with Transparent Pricing

    Our experts dive into the details, researching the best materials, parts, and techniques for your project. We’ll present you with a clear, upfront quote that includes pricing, estimated timeline, and options customized to your goals and budget. No surprises—just honest, professional guidance.


  • Schedule Your Appointment

    Once you approve the plan, book your appointment at a time that works for you. Many of our projects are completed in a single day when scheduled in advance, so you can get back on the road with your upgraded vehicle sooner. We’ll keep you informed every step of the way.


What Clients Say About Auto Trim Group

First time at Auto Trim, got my windows tinted and it came out fantastic. I really appreciate the time that was spent on my vehicle and the quality of service. Thank you Gene for doing such a great job for me 🙂👍

Allen

Google

Very professional awesome guys too deal with, had another vinyl print company that was originally suppose to make my decals, bail on me last minute called Kevin explained my situation and he had my decals done the next day he really saved me on this one would 100 percent recommend to anyone

Google

The leather seat in my SUV was torn by my cellphone. I sent in a picture of the tear and I was given a quote via email. We set up a time and place for the repair. They were on time and the repair is absolutly perfect! I was shocked how well it matched. Highly recommend

Gene did an amazing job on the ceramic tint for my VW Tiguan. I will always bring all of my vehicles to Auto Trim Design for tint & accessories.

Ready to take your vehicle to the next level?

Start with a estimate!

Don’t settle for stock—let’s get you the vehicle you’ve always wanted. Contact Auto Trim Design today for a free , no obligaiton quote. Your custom ride awaits!


September 29, 2025
The Section 179 Advantage: How Upgrading Your Work Van is a Smart Tax Write-Off As a business owner in West Michigan, you're constantly looking for ways to make smart financial decisions that help your company grow. One of the most powerful but often underutilized tools available to business owners is the Section 179 deduction from the IRS tax code. This incentive is designed to encourage businesses to invest in themselves. When understood and used correctly, it can make a significant financial impact, especially when it comes to upgrading your commercial fleet. Before you finalize your year-end financials, it's worth understanding how this tax advantage can turn a necessary equipment purchase into a savvy tax write-off. What is the Section 179 Deduction? A Simple Guide In simple terms, Section 179 allows a business to deduct the full purchase price of qualifying new or used equipment from their gross income in the year it was purchased and put into service. Instead of depreciating the asset over several years, you get to write off the entire expense right away. This directly lowers your taxable income for the year, which can result in a substantial tax saving. For a detailed breakdown of the official rules and limits, the best resource is the official IRS explanation of Section 179. How Do Fleet Upgrades Qualify? This is where it gets powerful for businesses that rely on vehicles. While there are specific rules for the vehicle purchase itself, much of the equipment you add to your work vehicles can qualify. To be eligible, the equipment must be purchased and put into service between January 1 and December 31 of the tax year. Common qualifying upgrades include: Permanent Shelving & Storage Systems: Custom shelving, bins, and toolbox systems that are bolted into your work van or truck are considered essential equipment. Explore our Commercial Upfitting solutions to see qualifying options. Ladder & Material Racks : Heavy-duty ladder and material racks that are permanently affixed to the vehicle to perform daily work functions. Safety & Job Site Equipment: This can include professionally hardwired equipment like commercial safety lighting , power inverters, and permanently installed air compressors. GPS & Fleet Tracking Hardware : The physical hardware for a GPS tracking system is a common qualifying business asset that improves efficiency and security. Vehicle Wraps : In many cases, a full or partial vehicle wrap used for advertising and branding can be classified as a marketing expense that is fully deductible. A wrap is a perfect way to boost your brand visibility . The Advantage for Your Business: An Example Imagine your company is profitable this year and you decide to invest $10,000 in December to properly upfit a new work van with shelving, a ladder rack, and a branded wrap. Instead of depreciating that $10,000 over several years, Section 179 could allow you to deduct the entire $10,000 from your business income this year. If you are in a 25% tax bracket, for example, that could translate to a direct tax saving of $2,500. You get the benefit of a more efficient and professional vehicle and you lower your tax bill. For a deeper dive into how this works for different business types, resources like the U.S. Small Business Administration (SBA) offer excellent financial guidance. Important Considerations for West Michigan Businesses The Deadline is Key: The equipment must be purchased and placed into service by midnight on December 31, 2025, to count for the 2025 tax year. This is why planning in Q4 is so critical. Professional Installation Matters: Having your equipment professionally installed provides clear documentation that the asset was placed into service for business use. Consult Your Tax Professional: This is the most important step. The rules for Section 179 can be complex, and a qualified accountant is the only person who can provide official advice and confirm how these deductions apply to your specific financial situation. Make a Smart Investment Before the Clock Runs Out Upgrading your fleet is a proven way to increase efficiency and project a more professional image. Knowing that you can also leverage it for a significant tax advantage makes it one of the smartest year-end moves a business can make. Don't wait until the last minute. Contact the commercial fleet experts at Auto Trim Group today to get a quote on the qualifying equipment you need. We'll help you get your vehicles outfitted and ready for a more profitable new year. Important Disclaimer: Please Read Carefully The content provided in this article, "The Section 179 Advantage: How Upgrading Your Work Van is a Smart Tax Write-Off," is intended for informational and educational purposes only. It is not intended to constitute, and should not be interpreted as, professional legal, financial, or tax advice. Reliance on any information provided in this article is solely at your own risk. Tax laws and regulations are complex, subject to change, and their application can vary widely based on the specific facts and circumstances involved. We strongly recommend that you consult with a qualified and licensed professional, such as a Certified Public Accountant (CPA) or tax attorney, to understand how the Section 179 deduction and other tax codes apply to your specific business and financial situation before making any investment or financial decisions. Auto Trim Group, Inc. is a vehicle customization and upfitting company and does not provide financial or tax services. We assume no responsibility or liability for any errors or omissions in the content of this article or for any actions taken in reliance on the information provided. 
September 1, 2025
As the fourth quarter gets underway, business owners and managers across West Michigan are all looking at the same thing: the bottom line. It’s the season of budget reviews, and with it comes the classic "use it or lose it" dilemma. What do you do with the funds left in your 2025 budget? You could let that surplus disappear, or you could make a strategic decision to convert this year's remaining budget into a hard-working asset that will generate returns for years to come. Investing in your commercial fleet is one of the smartest moves you can make before the year ends. A professional vehicle upfit isn't just an expense; it's a tangible investment in your company's marketing, efficiency, and safety. Here’s how you can turn that 2025 surplus into a powerful asset for 2026 and beyond. 1. Invest in a 24/7 Marketing Asset: The Vehicle Wrap If your marketing budget has a surplus, don't just spend it on another short-term ad campaign. Instead, invest it in a mobile billboard that works for you 24/7. A professional commercial vehicle wrap transforms your existing truck or van from a simple utility vehicle into your most visible marketing tool. Every trip to a job site, every drive through Kalamazoo, and every stop in traffic becomes an opportunity to build brand awareness and generate leads. Unlike a digital ad, a vehicle wrap has a one-time cost but continues to deliver thousands of impressions every single day for years. It's a marketing investment that pays dividends long after the budget year has closed. 2. Invest in a Productivity Asset: Custom Upfitting Look at your team's work vehicles. Is the interior an organized, efficient workspace, or a chaotic jumble of tools and parts? Every minute an employee spends searching for equipment is a minute of lost productivity. Investing your operational budget surplus in a professional commercial upfit delivers immediate returns in efficiency. Custom Shelving and Toolboxes: Create a designated spot for every tool, reducing time wasted on job sites. Ladder Racks: Increase your vehicle's hauling capacity and versatility, allowing you to take on bigger jobs without needing a bigger truck. Bed Slides: Provide safe, ergonomic access to heavy equipment, reducing the risk of injury and speeding up load times. These upgrades create a more organized, professional, and productive fleet, allowing your team to complete more jobs in less time. 3. Invest in a Safety & Accountability Asset: Modern Electronics Nothing impacts the bottom line more than an accident or an inefficiently used vehicle. Use your year-end funds to mitigate these risks. GPS Fleet Tracking: A GPS system is a powerful tool for reducing your biggest operating costs. It allows you to optimize routes to save fuel, reduce unauthorized vehicle use, and monitor for unsafe driving habits. It’s an investment in accountability that pays for itself. Safety & Auxiliary Lighting: A Michigan winter means dark mornings and even darker evenings. Bright, high-visibility strobe lights and work lights are a crucial investment in your crew's safety, preventing costly accidents on the road and at the job site. A Smart Tax Advantage: The Section 179 Deduction One of the most compelling reasons to make these investments before December 31st is the Section 179 tax deduction. This IRS tax code allows businesses to deduct the full purchase price of qualifying equipment and software financed or purchased during the tax year. Many professional vehicle upgrades—like shelving, ladder racks, and other equipment permanently affixed to the vehicle—can qualify. This means you could get the business-boosting equipment you need and lower your overall tax burden for 2025. (Disclaimer: Auto Trim Group is not a tax advisor. Please consult with your accountant to confirm how the Section 179 deduction applies to your specific business.) Don't Lose Your Budget—Invest It Your 2025 budget surplus is an opportunity. Let the experts at Auto Trim Group help you convert it into a lasting asset that will drive your business forward in 2026. Contact our commercial fleet specialists in Kalamazoo today for a free consultation. Let's discuss your business goals and design a year-end upgrade package that makes perfect financial sense.
August 24, 2025
The Fleet Manager's Pre-Winter Checklist: 3 Upgrades to Prevent Costly Downtime